please pay attention on REGSAM.
It’s not surprising that Bansky isn’t a fan of adtsrvieing. On the other hand, he’s been a master at building his own brand, talking to us from tall buildings and putting himself before us without our asking. From taking over the movie project Exit Through The Gift Shop to employing mystery he’s using sophisticated technology and techniques that are similar to those embraced by major brands.I agree with Radian6 s point that Your brand is the sum of its conversations. And you’re right about the need to let customers use their creativity to help enrich your brand.The world’s changed for the better. Social media is simply about being social and it’s easier today than ever before to reach out, hold interesting conversations and connect. Businesses, be they a one person shop or a large multinational, have an ability to employ many of the same techniques and channels. It’s time to ramp up creativity and use it as smartly as Bansky.